How does the TikTok algorithm work?

If you’re new to Tiktok, don’t be scared! It’s a colourful, loud and intimidating feed for a new comer, but its also a world of innovation, growth and massive opportunity

It’s not just viral dance or lip-sync challenges on the feed — there’s more brands and businesses getting on board every day

From skincare tips and tutorials to hilarious skits, and now politics, there is a space for every niche on TikTok.

Before we deep dive into the TikTok algorithm and how it works, it  should be noted that TikTok is notorious for keeping their algorithm secret.

Unlike Instagram – where there is open conversation about how your feed is ranked — the inner-workings of the TikTok algorithm have been unverified by TikTok itself. But don’t let that deter you, from journalists to TikTok power users, people have been discussing and proving how it works ever since the platform blew up.

What we do know is that the TikTok algorithm is influenced by many different factors, and while there’s no quick-fix to hacking the algorithm, there are things you can do to help improve our reach and engagement.

Factors that Influence the TikTok Algorithm

We can only assume that the TikTok algorithm is always growing, changing, and learning from our behaviour on the app.While there’s no definitive formula for hacking the algorithm, there are a few other factors that we think could be influencing video performance and your follower growth.

How to create and edit good TikTok videos

If you’ve covered your bases with the perfect song, the ideal caption, and the timing of your post, but don’t have a strong video to share it with, does the content still perform? This is perhaps the biggest unknown of the TikTok algorithm.

How to find out when to post on TikTok

Posting content when your audience is most active is a sure way to get your content seen. And, thanks to TikTok’s Pro Accounts, you can tap into some juicy audience analytics.

Social Hype is the #1 TikTok Growth Service

Socialhype is the top TikTok marketing a growth platform to get you more views, more followers and better engagement. We help get your great content seen by hundreds of thousands of people.

Go viral today with Socialhype!